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Dominating The Search Engines
It is feasible to achieve Page one listings on search engines without ever submitting your internet site.
If you follow the 5 best practices for dominating the search engines that are described in this article, then you'll have an excellent chance of a high listing, though you'll have to conform the info to fit your own particular website. The 1st part, this one, explains the significance of web site design and the employment of keywords. The second part will debate contextual relevance to the subject, typically called LSI, the significance of links to your site and the incontrovertible fact that you can't permit your site to stay static.
You should keep updating it. Before you can apply search engine optimization to your internet site, you should know how search engines view it. Let's debate Google, as being representative of a real search engine instead of an internet site directory. Google lists net pages. In theory, 10 of your Internet pages could monopolize the 1st page for any particular search term. This is vital as it implies that you need to make each single page of your internet site as interesting to search engines as practical. Internet site DESIGN IS Vital So what are these enchanting 5 best practices?
The 1st is the look of your internet site. When the search engines check out your internet site, they use algorithms, or mathematical formula, that apply statistics rules to what they find.
These are frequently called 'crawlers' or 'spiders'. I'll use the term 'spiders'. When you design your internet site, you should make it easy for spiders to crawl around it. If you tell it to head to point A, it'll go to point A.
It will not question whether that is the neatest thing to do - it'll go right there. If it lands at point An and you tell it to head off to point B, it'll do that as well. If point An is another page on your site, and point B is a page on someone else's internet site, where will the spider end up? That is right, you have it! When a spider lands on your Internet page, it does so at the top left of the 1st column in the 1st table. Using the data above you should be in a position to work out a path on your site that will lead spiders to where you need them to go.
The less complicated a spider can scuttle round your website the more pleased it is going to be with it.
However, as hinted above, don't lead it off your internet site : it might just stay there! There are paths to lock certain doorways to spiders but that is for Part two. KEYWORDS ARE SPIDER FOOD - do not get THEM FAT! Do you remember when you were told to employ a keyword density of 1% - three percent on each page? Well forget it! That is rubbish. First off let's take a look at what a keyword is.
Did you know what? Every one of the search terms you used was a 'keyword'. That is right, a keyword could be a phrase as well as a single word. A keyword, in truth, is any term a Google user enters into the search box expecting to get the info they need. Thus, when you're adding keywords to your net pages, you are adding words that you hope others are using to find the info you have on that Internet page. Remember that Google lists each Internet page separately. What this implies is that to maximise the traffic to your net pages you must work out what keywords Google users will use to find your site. There are tools to help do that,eg the free Google Keyword Tool and Digital Point Keyword Tool, and the paid for Wordtracker. Check them out and decide what suits you best. Keyword research is a gigantic subject, far too large for this article, but that may be a coarse idea of what's concerned. Use your keyword in your title and heading, once in the 1st a hundred characters in the main body text, and once in the last paragraph. No more, though you are able to add it once each five hundred words
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