Home » 2007 » March » Search Engine Optimization and a New Meta Tag
Search Engine Optimization and a New Meta Tag
Introduction of the "NOYDIR" Meta tag.
Yahoo is now recognizing the "NOYDIR" meta tag. They have added the NOYDIR meta tag for the sole purpose of allowing web site owners control over what our free indexed listing display.
Yahoo has been pulling web site listings from the open directory for many years now. The Open Directory data base is web site content that has been added by human editors (DMOZ.org). When you do a search for a keyword, you will see very detailed results and very short results.
The short results are from the open directory data base and do not reflect the information in your title, description, and keyword meta tags.
Yahoo came out with a new meta tag that would dismiss the content in the open directory data base <META NAME="ROBOTS" CONTENT="NOYDIR"> and index the meta tags in the web page instead. Now, web masters and search engine marketing experts can finally take control of what is displayed in the free listings.
You may be getting great placement in Yahoo's free listings but if the information displayed doesn't do your web site justice, you may not see much web site traffic from it. Add the NOYDIR meta tag today. Google, MSN, and the other major engines do not recognize this tag and your results will not be affected in these engines.
About The Author
By Shawn Hickman - Internet Marketing Manager
source: Web Solutions of America | SEO News
Previously on SearchEngineChannel
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