Home » 2007 » March » How To Spy On Your Competitor's SEO Linking Strategy

How To Spy On Your Competitor's SEO Linking Strategy

By Fabian Tan, Monday, 26th March 2007

AddThis Social Bookmark Button   AddThis Feed Button

Every webmaster wants to rank well in the search engines. Only a madman wouldn't. It is the number one way to get free traffic and advertising.

Although Adwords is great, 70% of search engine users look to the natural results rather than the paid advertisements.

Well to be good in something you have to follow those who went before you, and we are going to discuss how to steal your competitor's Search Engine strategy like a thief in the night. (Bear in mind, they can steal yours down the road, but your idea is to first get alongside them in the search engines by copying their strategy.)

Firstly, let's say you have a site all about SUV vehicles. Let's type "SUV vehicles" with the quotation marks into Google. Now go to each one of the sites on the first page, and copy their url into a text file like Notepad. Once you have done this, go to Google again and type this - link:yourcompetitorsurl.com. Now you can see all the sites that link to your competitor's website. Why is this a good thing? Every site that links to his/her site is voting for that site, giving it a higher rank in the search engines. The higher the reputation of the site that is linking out, the greater weight is given to it by the search engines.

Now that you have seen with clarity which sites are causing your competitor to rank so high for this search term, all you have to do is contact these same sites and ask them to link to your website (and possibly do a reciprocal exchange, you link to mine, I link to yours). You will be following the exact reasons why your competitors are ranking so high for that particular search term.

AddThis Social Bookmark Button   AddThis Feed Button

About The Author

Fabian Tan is a full-time Internet entrepreneur who attributes much of his success to the SEO Elite software which he reviews at his SEO Elite review site.

Previously on SearchEngineChannel

Subscribe

RSS Feed  

 

Article Authors