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Traffic from high competition phrases

By Andy Williams, Monday, 18th September 2006

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Quite often you'll find phrases that are perfect for writing an article on, but has so much competition you wonder if it is worth it.

e.g. In my own research on BBQs, "how to bbq" currently has 13,500 competing pages in Google.

Can you still use this phrase?

Sure you can. The secret is to find a lot of highly-related keyword phrases with much lower competition and put these into the article as well. You might not rank well initially for the main phrase, but the highly themed nature of the page, and the other keywords found in it, will get you traffic.

I would also recommend a different use for these high competition keyword phrases.

Many of the article directories that accept article submissions from authors, have high PR, and consequently rank well for competitive keywords.

I would suggest you take these high competition keywords, write an informative, themed, and well-optimized article, and submit it to one of these directories. There is a good chance you could rank in the top 10 for your chosen phrase.

OK, now those of you on the ball may have noticed a slight problem. Your article ranks well, but at someone else's site. How can this possibly be a benefit to your site?

That is where the resource box at the end of your article comes in. Include a link to your site in the resource box. Offer some incentive here for visitors to click a link to your site. It can be more information, a free download, or some bonus. Be creative, and traffic will follow.

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About The Author

This article represents part of a strategy detailed in a freely available eBook. Download your free copy here: http://ezseonews.com/search-engine-optimization-newsletter.htm

Previously on SearchEngineChannel

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